Announcing an extention to our partnership with the Kent FA!
Here We Go!!
We are delighted to announce that Shapes has become the official brand & marketing partner to the Kent FA for the coming 2 seasons, 2025-2027.
Brand & Positioning
The partnership will see us delivering advice, guidance and best practice support for over 700 football clubs and 32 leagues across Kent, helping clubs to see themselves as brands, and guide them to build robust and energetic strategies that position and excite their players and local communities.
Social media help and support
Through the partnership, the Shapes team will be providing training and ideas on how to use tools such as Adobe Express, Canva and social management tools to create efficiencies and consistencies for clubs across Kent.
There are countless talented social and creative people within football clubs already, but many clubs struggle with really telling a compelling story about life at their club. We’d love to see this become a standard way of football socials, helping clubs realise the stories within and use creative ways to tell them. ⚽️
”We’re so excited to deepen our partnership with Canterbury-based agency, Shapes. Since joining forces in 2024, when Shapes’ finance arm became our exclusive accounting partner, our relationship has continued to flourish.
Now, we’re thrilled to expand this collaboration as we welcome Shapes’ marketing division on board as our Brand and Digital Marketing partner. As passionate volunteers already involved in grassroots football themselves, the Shapes team brings fresh, creative, and innovative ideas that are helping to shape the future of our local game.
Together, we’ll launch a series of engaging guidance videos focused on storytelling, social media, and design, alongside workshops designed to empower and support our volunteer community. Shapes will also proudly serve as the Digital Club of the Year sponsor at the Grassroots Workforce Awards in both 2026 and 2027.
Claire WhybrewHead of Partnerships at Kent FA
It’s an exciting time, and we can’t wait to begin this next creative chapter with Shapes.
Shapes is a digital accounting and digital marketing agency, specifically helping small businesses and organisations across the UK. Started in 2023, by founders Steve & Jim, we offer a unique mix of accounting and marketing direction and support.
Steve and Jim are passionate football fans and support the grassroots game in many ways, cheering on their own kids from the sidelines, coaching, even running the line on occasion, and supporting Herne Bay FC Women on the committee and as team sponsors. On top of that, Shapes also sponsor Minster FC the Pro2Pro Academy, and Canterbury Eagles FC.
Shapes has been Kent FA’s Accounting Services Partner since March last year and now as the Brand and Digital Marketing Partner, means we are able to support the county’s grassroots football community with new resources and expertise in two of the most important but challenging areas of running clubs and leagues.
”We know the power of brand and communicating your message, building relationships through great marketing, We are delighted to expand our partnership with the Kent FA and support clubs and teams to tell their story all across Kent.
Steve KreegerCreative Director, Shapes
The partnership will also see us share expertise through workshops at Kent FA events and sponsor the Digital Club of the Year award at the annual Kent FA Grassroots Workforce Awards.
With expertise in areas including graphic design, branding, logos, websites, videography, photography and digital strategy, the support of Shapes will enable Kent’s football clubs and leagues to grow their online presence, reach new audiences and celebrate their fantastic achievements within the game.
Let’s get started!
Even more football
See more about all the things we offer football clubs in our football hub page here